The Playground
Coca-Cola's marketers, bottlers, and leadership ran on tools and workflows that did not talk to each other. Nobody had one place to track progress, find resources, or reach the right person. Coke's legacy systems' learning curve and scattered tabs wore project managers down and slowed creative work. The company needed one place that actually worked for everyone, not another system to learn.
That need became The Playground, a platform built to make the work of making work better. I joined as one of three directors on the initiative, with UI and systems as my focus, setting visual standards and keeping the work consistent across a design team spread across the US, Slovenia, and Portugal.
I built the platform's design system in Figma: shared components, patterns, and visual standards that let the design team move fast without losing consistency. It became the base that let a distributed team present one unified vision and platform back to the client, rather than a patchwork of individual approaches.
The Playground launched as one platform connecting marketers, bottlers, and leadership across the company, folding more than 8,000 domains and thousands of processes into a single portal. That meant real tradeoffs, letting department experts keep their own workflows, project resourcing, award submissions, inside one shared standard. The design system set during my time became the base the team kept building on.